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Introduction to Italian Fashion Industry
The fashion
and related industry in Italia has been known to produce classical
and trendy world famous designs
that can reflect the culture trends among the generation. In a way,
fashion analysts used it as a good gauge of lifestyles and ideologies
present with a specific era or generation. Fashion designers usually
translated these ideas into art that one can wear
and show the world of their thoughts and beliefs. Aside from artistic
masterpieces and statements, fashion design houses have always
demonstrated excellence in producing quality clothes
that are masterpieces and functional and practical for everyday activities.
The designers
usually specialize in three types of design: ready-to-wear
(RTW) clothes, haute couture pieces, and mass market pieces. RTW
pieces, on the other hand, are not produced in bulk unlike mass
market clothes. These involved more specialized needlework and tailoring.
You can find them in boutiques or high-end clothing stores. Haute
couture is known for its rarity, originality, and intricate design.
These pieces are extremely limited in terms of quantity produced, and
they typically command a higher price. They can also be found in
designer boutiques and posh clothing
stores. Mass market clothes are familiar enough to everyone;
these are clothes that target a specific demographic and are intended
to be worn everyday. Retail stores and outlets typically sell these
clothes.
Concepts and
styles and icons in fashion design not only lies on the final
finished clothing pieces, but also with the fabric used. Fashion
designers always have a say in creating and selecting the fabric
that can do justice to their ideas and concepts. Textile designers
are equally influential in constructing an outfit as these are not
just left to fashion design professionals. Textile designers decide
on patterns, colors and textures that will appear on a piece of
cloth, which will then be tailored by fashion
designers according to the image of idea in their head. |
